Predictions are usually a dangerous endeavor. If you’re right people think you got lucky. If you’re wrong they just laugh at you. After all no one can foretell the future—until now. We offer you a scenario on the weekend football playoffs. No, we won’t name names but we will give you food for thought. Networks want ad dollars; advertising execs want maximized audience size and bookies want to cover point spreads profitably. So the winners this weekend will be the teams representing the largest consumer markets. The games will be as close as possible to ensure audiences staying to the (bitter) end of the game and the bookies will decide the winning team and margin based on the bets they have accepted. When it’s all over the network, the advertisers and the bookies and–OH yea–you, the fan, will be satisfied. The amazing result will look like a simple TV presentation–but behind the scenes is where all the real action happened BEFORE THE GAME EVEN STARTED.
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